Performance Marketing · Meta & Google · Jewellery and D2C, India
THE CREATIVE IS
THE TARGETING.
Indiibot runs Meta and Google performance marketing for jewellery, diamond and D2C brands across India. The same team makes the creative and buys the media, so a performance insight becomes a new ad this week instead of next month.
The Problem
YOUR ADS ARE NOT
AN AUDIENCE PROBLEM.
Most brands arrive convinced the targeting is wrong. It almost never is. Meta's delivery system now reads the creative and finds the audience itself, which means a thin creative library caps the account no matter how carefully the audiences are built.
The real bottleneck is supply. Three tired videos on rotation, a media buyer waiting on a studio that takes three weeks, and by the time the new creative lands the insight that prompted it is stale.
We make the creative and buy the media in the same room. A learning on Tuesday becomes a new ad on Thursday.
01
Creative on tap
Photography, video and static produced in house every month. The account never sits waiting on an external studio to free up.
02
Jewellery is not fast fashion
Nobody buys a diamond ring off one cold ad. Campaigns are built to start a conversation, not force a checkout at first touch.
03
WhatsApp closes high value
Click to WhatsApp consistently outperforms direct checkout on high average order value products in India. We build for how people actually buy here.
04
No markup on your spend
You see the real numbers. Nothing is hidden inside the media buy, and reporting explains the reasoning rather than dumping a dashboard.